Bewtee.com Breaks Stereotypes with 500+ Online Salon Bookings in Rural Rajasthan
Bikaner, Rajasthan – June 13, 2025 – In a bold move to revolutionize how India books beauty services, startup Bewtee.com has launched its first trial salon in the small rural town of Shri Dungargarh, Rajasthan — and the results have silenced the skeptics.
With a population just under 1,00,000, and a majority of residents from rural backgrounds, the town was considered “too small” and “too traditional” for digital salon bookings. Many industry insiders dismissed the idea, claiming online bookings only work for urban luxury salons.
But Bewtee.com has proved otherwise.
In just six months, the trial salon in Shri Dungargarh has received over 500 online bookings, with zero vacant seats for the past three months. The salon has been running at full capacity purely through digital appointments.
“This isn’t just about one salon. It’s about changing mindsets. India is not going digital. India is digital. The change is already happening — not just in cities, but deep in rural India too.”
— Ankit Dhama, Founder of Bewtee.com
Bewtee.com, which enables salons of all sizes to receive online bookings, aims to empower small-town beauty professionals by connecting them to the growing digital consumer base. The startup is planning to expand its model to other Tier 3 and Tier 2 towns across India.
This pilot success in Shri Dungargarh sends a powerful message: Digital adoption is not a luxury. It’s a necessity — and it works everywhere.
If you own a salon — whether in a big city or a small town — now is the time to take your business online. Start receiving bookings 24/7 and grow your customer base effortlessly. Try it now at business.bewtee.com — no upfront cost, simple setup, and support every step of the way.
About Bewtee.com
Bewtee.com is an Indian beauty-tech startup on a mission to bring every salon — from high-end urban studios to small-town parlours — online. The platform allows customers to discover, book, and review salon services seamlessly, while helping salon owners grow their business with zero upfront cost.
